<aside> 👎🏼 The Challenge

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The restaurant industry is facing a set of challenges when it comes to providing delivery services. High fees charged by delivery marketplaces like Uber Eats and Rappi are putting a strain on business profits, while the technological immaturity of the industry can result in a less-than-optimal delivery experience for customers. Additionally, high expectations set by customers who are used to the convenience and speed of popular delivery platforms pose a challenge for businesses to meet. Investing in technology and processes can help restaurants overcome these challenges and provide a high-quality delivery experience, which is crucial for businesses to remain competitive in the delivery market.

<aside> 💰 Total Addressable Market

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Picker's business model aims to earn a 5% commission on the total market value of the rapidly growing delivery industry, specifically the restaurant-to-consumer, online pharmacy, and online supermarket sectors. According to industry estimates, these three markets are expected to reach a combined total of $1,214.53 billion by 2027 with an average revenue per user (ARPU) of $518.13 by that time. Based on this model, Picker's total addressable market (TAM) for the delivery industry would be $60.73 billion, which is 5% of the expected total market value in 2027.

<aside> 🤟🏼 Our Solution

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Picker is a complete delivery solution that offers businesses a suite of services to streamline their delivery operations and improve their customer experience. From Orchestrator, a parallel search system for finding available drivers quickly, to My Fleet, which provides businesses with the technology to manage their own fleet of drivers, Picker offers a comprehensive set of tools to help businesses optimize their delivery operations.

<aside> 🏆 Why us?

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Picker's team has a deep understanding of the delivery industry and the challenges that businesses face when it comes to last-mile delivery. Our experience in the industry dates back to eight years ago, when we launched our first product - a restaurant marketplace that reached 300,000 users and made hundreds of thousands of deliveries. We were able to make that company profitable from day one, even while competing directly with giants like Uber Eats and Rappi. Over the past eight years, our team has continued to evolve and improve, resulting in the highly effective and efficient delivery gateway platform we have today. With our team's extensive experience and knowledge of the industry, we are well-positioned to continue driving growth and success for our investors.

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